As a leader, what’s keeping you up at night?
In my monthly column in Current, we face our challenges head-on and find practical ways we can move forward.
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CPB defunding and reauthorization are scary. We should talk about them anyway.
Call it the Beetlejuice effect. In public media, we believe that talking about federal budget cuts or (gasp!) CPB reauthorization will make them happen. But we need to be ready for anything from the next Administration and Congress.
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Time is running out to solve the digital revenue puzzle
Stations are beginning to see “green shoots” in raising money from on-demand audiences. We need to grow them, and quickly.
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Five dos and don’ts for responding to accusations of bias
If you work in public media, you’re going to hear complaints about political bias in news coverage. Station leaders share tips for managing those conversations.
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From Nice to Necessary: Making the Case to Your College or University
University and College leaders increasingly ae asking public media stations to prove their worth. Here’s how they can.
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Building the case for public media's local journalism
How one chart and a new metaphor can promote your station as a solution to the decline in local news
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How to reach audiences who think public media isn’t for them
Public media organizations are trying to engage new audiences like never before. Our mission demands it. Our relevance and survival depend on it.
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6 tips for holding a public media listening tour
Here are some dos and don’ts for planning your own listening tour.
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Lessons from WVPB's Near Death Experience
WVPB survived an attempt to zero out millions in state funding. We learned lessons that others can benefit from hearing.
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We learn more from our mistakes. So why don’t we talk about them?
Failing is hard. Talking about it is even harder. But if we don’t, we’ll never identify and fix our problems.
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Five steps toward creating a true news network for public radio
Collectively, public media has more journalists than the New York Times or Washington Post. How can we work together as a system to have greater impact?
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Five lessons public media can learn from commercial media
Commercial media has learned a lot from public media’s business model. We have a lot to learn from them about reaching a broad and diverse audience.